{"id":8631,"date":"2026-01-14T20:49:24","date_gmt":"2026-01-14T19:49:24","guid":{"rendered":"https:\/\/innovacore.group\/?post_type=portfolio&p=8631"},"modified":"2026-03-17T15:34:09","modified_gmt":"2026-03-17T13:34:09","slug":"shopisan","status":"publish","type":"portfolio","link":"https:\/\/innovacore.group\/pt-pt\/portfolio\/shopisan\/","title":{"rendered":"Shopisan &#8211; Revitalizando o Com\u00e9rcio Local"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Shopisan is the first private &#8220;local attention operator&#8221; dedicated to revitalizing city center commerce. By combining physical event management with a digital platform (Live &amp; Replay), they transform passive retail spaces into dynamic, traffic-generating hubs. Their B2B model aligns the interests of merchants, cities, and private partners to create &#8220;Shopisan Weeks&#8221;\u2014industrialized promotional events that boost footfall and sales while digitizing local inventory.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O padr\u00e3o europeu para a ativa\u00e7\u00e3o do retalho local, combinando eventos f\u00edsicos com compras ao vivo.<\/p>\n","protected":false},"featured_media":2369,"parent":0,"template":"","meta":{"inline_featured_image":false,"company_name":"Shopisan","summary":"<span class=\"ic-nycd\">Revitalizando<\/span> Varejo Local","mission":"<p>Transformar a crise do retalho local num ativo sustent\u00e1vel. A Shopisan pretende ser o ramo operacional que as autoridades p\u00fablicas n\u00e3o possuem, oferecendo uma solu\u00e7\u00e3o chave-na-m\u00e3o que devolva aos centros urbanos convivialidade, visibilidade digital e dinamismo comercial, beneficiando comerciantes independentes e comunidades locais.<\/p>\n","impact":"<p>A Shopisan aborda a \u00abcrise silenciosa\u00bb das vagas no retalho ao maximizar o imobili\u00e1rio comercial existente, em vez de construir novas estruturas (sobriedade do territ\u00f3rio). Ao professionalizar a promo\u00e7\u00e3o do com\u00e9rcio local, relocaliza o consumo, apoia segmentos sustent\u00e1veis (de segunda m\u00e3o, artes\u00e3os locais) e reconstr\u00f3i os la\u00e7os sociais nas \u00e1reas urbanas.<\/p>\n","company_logo":"https:\/\/innovacore.group\/wp-content\/uploads\/shopisan-logo-innov-innovacore-optimized.jpg","website_url":"","linkedin_url":"","location":"Paris, Fran\u00e7a","founded_year":"2026","key_numbers":{"item-0":{"metric_label":"Pontos de Venda alvo K+","metric_value":"270"},"item-1":{"metric_label":"% B2B &amp; B2C Modelo","metric_value":"100"},"item-2":{"metric_label":"% EBITDA Alvo","metric_value":"20"}},"hiring_status":"a contratar","sector":"mercado","company_type":"start-up","audience":["b2b_a_b2c"],"geo_scope":["nacional"],"business_model":["mercado","servi\u00e7os"],"funding_stage":"em progresso","partnership_type":"cria\u00e7\u00e3o","logo_animation":"<div id=\"shopisan-particle-root\">\r\n    <canvas id=\"shopisanCanvas\"><\/canvas>\r\n<\/div>\r\n\r\n<style>\r\n    #shopisan-particle-root {\r\n        width: 100%;\r\n        height: 300px;\r\n        display: flex;\r\n        justify-content: center;\r\n        align-items: center;\r\n        background: transparent;\r\n        overflow: hidden;\r\n        cursor: crosshair;\r\n    }\r\n<\/style>\r\n\r\n<script>\r\n(function() {\r\n    const canvas = document.getElementById('shopisanCanvas');\r\n    const ctx = canvas.getContext('2d', { willReadFrequently: true });\r\n    const root = document.getElementById('shopisan-particle-root');\r\n    \r\n    let width, height;\r\n    let particles = [];\r\n    let mouse = { x: -1000, y: -1000 };\r\n    const particleColor = '#f5f5f5';\r\n    let time = 0;\r\n\r\n    function init() {\r\n        width = root.offsetWidth;\r\n        height = 300;\r\n        \r\n        const dpr = window.devicePixelRatio || 1;\r\n        canvas.width = width * dpr;\r\n        canvas.height = height * dpr;\r\n        canvas.style.width = width + 'px';\r\n        canvas.style.height = height + 'px';\r\n        ctx.scale(dpr, dpr);\r\n\r\n        createLogoParticles();\r\n    }\r\n\r\n    function createLogoParticles() {\r\n        particles = [];\r\n        const cx = width \/ 2;\r\n        const cy = height \/ 2;\r\n        const isMobile = width < 600;\r\n\r\n        \/\/ --- 1. CONFIGURATION ---\r\n        ctx.fillStyle = 'white';\r\n        ctx.strokeStyle = 'white';\r\n        \r\n        const iconSize = isMobile ? 60 : 90;\r\n        const fontSize = isMobile ? 35 : 60;\r\n        const separatorH = isMobile ? 50 : 80;\r\n        const gap = isMobile ? 20 : 35;\r\n\r\n        ctx.font = `bold ${fontSize}px Arial, Helvetica, sans-serif`;\r\n        const textMetrics = ctx.measureText('SHOPISAN');\r\n        const textWidth = textMetrics.width;\r\n\r\n        const totalWidth = iconSize + gap + 2 + gap + textWidth;\r\n        const startX = cx - (totalWidth \/ 2);\r\n\r\n        \/\/ --- 2. DESSIN DU GABARIT (Invisible) ---\r\n        const ix = startX + (iconSize \/ 2);\r\n        const iy = cy - (iconSize * 0.1);\r\n        const radius = iconSize * 0.35;\r\n        \r\n        ctx.lineWidth = iconSize * 0.08;\r\n        ctx.lineCap = 'round';\r\n        ctx.lineJoin = 'round';\r\n\r\n        \/\/ S\r\n        ctx.font = `bold ${iconSize * 0.5}px Arial, sans-serif`;\r\n        ctx.textAlign = 'center';\r\n        ctx.textBaseline = 'middle';\r\n        ctx.fillText('S', ix, iy);\r\n\r\n        \/\/ Arcs\r\n        ctx.beginPath();\r\n        ctx.arc(ix, iy, radius * 0.8, Math.PI, 0); \r\n        ctx.stroke();\r\n        ctx.beginPath();\r\n        ctx.arc(ix, iy, radius * 1.3, Math.PI, 0); \r\n        ctx.stroke();\r\n\r\n        \/\/ Pointe\r\n        ctx.beginPath();\r\n        ctx.moveTo(ix - radius * 0.8, iy + 5);\r\n        ctx.lineTo(ix, iy + iconSize * 0.5);\r\n        ctx.lineTo(ix + radius * 0.8, iy + 5);\r\n        ctx.stroke();\r\n        ctx.beginPath();\r\n        ctx.moveTo(ix - radius * 1.3, iy + 5);\r\n        ctx.lineTo(ix, iy + iconSize * 0.8);\r\n        ctx.lineTo(ix + radius * 1.3, iy + 5);\r\n        ctx.stroke();\r\n\r\n        \/\/ Barre\r\n        const lineX = startX + iconSize + gap;\r\n        ctx.lineWidth = 2;\r\n        ctx.beginPath();\r\n        ctx.moveTo(lineX, cy - separatorH \/ 2);\r\n        ctx.lineTo(lineX, cy + separatorH \/ 2);\r\n        ctx.stroke();\r\n\r\n        \/\/ Texte\r\n        const textX = lineX + gap;\r\n        ctx.textAlign = 'left';\r\n        ctx.fillStyle = 'white';\r\n        ctx.font = `bold ${fontSize}px Arial, Helvetica, sans-serif`;\r\n        ctx.fillText('SHOPISAN', textX, cy);\r\n\r\n        \/\/ --- 3. SCAN ---\r\n        const density = 4;\r\n        const imageData = ctx.getImageData(0, 0, canvas.width, canvas.height).data;\r\n        const dataWidth = canvas.width; \r\n\r\n        for (let y = 0; y < canvas.height; y += density) {\r\n            for (let x = 0; x < canvas.width; x += density) {\r\n                if (imageData[(y * dataWidth + x) * 4 + 3] > 128) {\r\n                    const dpr = window.devicePixelRatio || 1;\r\n                    particles.push({\r\n                        x: x \/ dpr,\r\n                        y: y \/ dpr,\r\n                        originX: x \/ dpr,\r\n                        originY: y \/ dpr,\r\n                        vx: 0, \r\n                        vy: 0,\r\n                        size: Math.random() * 1.5 + 0.5,\r\n                        force: Math.random() \r\n                    });\r\n                }\r\n            }\r\n        }\r\n        ctx.clearRect(0, 0, width, height);\r\n    }\r\n\r\n    function draw() {\r\n        ctx.clearRect(0, 0, width, height);\r\n        \r\n        \/\/ MODIF 1 : Animation de vague beaucoup plus lente\r\n        time += 0.02; \/\/ Avant c'\u00e9tait 0.05\r\n\r\n        ctx.fillStyle = particleColor;\r\n        \r\n        particles.forEach(p => {\r\n            \/\/ Vague douce\r\n            const waveX = Math.sin(time * 0.5 + p.y * 0.05) * 2;\r\n            const waveY = Math.cos(time * 0.3 + p.x * 0.05) * 2;\r\n\r\n            const dx = mouse.x - p.x;\r\n            const dy = mouse.y - p.y;\r\n            const dist = Math.sqrt(dx*dx + dy*dy);\r\n            const radius = 80;\r\n\r\n            let repelX = 0;\r\n            let repelY = 0;\r\n\r\n            if (dist < radius) {\r\n                const force = (radius - dist) \/ radius;\r\n                const angle = Math.atan2(dy, dx);\r\n                \r\n                \/\/ MODIF 2 : R\u00e9pulsion muito mais suave (8 em vez de 20)\r\n                repelX = -Math.cos(angle) * force * 8;\r\n                repelY = -Math.sin(angle) * force * 8;\r\n            }\r\n\r\n            const targetX = p.originX + waveX;\r\n            const targetY = p.originY + waveY;\r\n\r\n            \/\/ MODIF 3 : Retorno \u00e0 posi\u00e7\u00e3o muito suave (0.03 em vez de 0.08)\r\n            const ax = (targetX - p.x) * 0.03;\r\n            const ay = (targetY - p.y) * 0.03;\r\n\r\n            p.vx += ax;\r\n            p.vy += ay;\r\n            p.vx += repelX * 0.3; \/\/ Tamb\u00e9m aplicamos menos for\u00e7a do rato\r\n            p.vy += repelY * 0.3;\r\n            \r\n            \/\/ MODIF 4 : Atrito mais elevado para que isso \"deslize\" (0.90 em vez de 0.85)\r\n            p.vx *= 0.90; \r\n            p.vy *= 0.90;\r\n\r\n            p.x += p.vx;\r\n            p.y += p.vy;\r\n\r\n            ctx.beginPath();\r\n            ctx.arc(p.x, p.y, p.size, 0, Math.PI * 2);\r\n            ctx.fill();\r\n        });\r\n\r\n        requestAnimationFrame(draw);\r\n    }\r\n\r\n    const updateMouse = (e) => {\r\n        const r = canvas.getBoundingClientRect();\r\n        const cx = e.touches ? e.touches[0].clientX : e.clientX;\r\n        const cy = e.touches ? e.touches[0].clientY : e.clientY;\r\n        mouse.x = cx - r.left;\r\n        mouse.y = cy - r.top;\r\n    };\r\n\r\n    window.addEventListener('resize', init);\r\n    canvas.addEventListener('mousemove', updateMouse);\r\n    canvas.addEventListener('touchmove', updateMouse, {passive: true});\r\n    canvas.addEventListener('mouseleave', () => { mouse.x = -1000; mouse.y = -1000; });\r\n    canvas.addEventListener('touchend', () => { mouse.x = -1000; mouse.y = -1000; });\r\n\r\n    setTimeout(init, 50);\r\n    draw();\r\n})();\r\n<\/script>"},"pt":[],"pipeline":[],"class_list":["post-8631","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/innovacore.group\/pt-pt\/wp-json\/wp\/v2\/portfolio\/8631","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/innovacore.group\/pt-pt\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/innovacore.group\/pt-pt\/wp-json\/wp\/v2\/types\/portfolio"}],"version-history":[{"count":1,"href":"https:\/\/innovacore.group\/pt-pt\/wp-json\/wp\/v2\/portfolio\/8631\/revisions"}],"predecessor-version":[{"id":8632,"href":"https:\/\/innovacore.group\/pt-pt\/wp-json\/wp\/v2\/portfolio\/8631\/revisions\/8632"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/innovacore.group\/pt-pt\/wp-json\/wp\/v2\/media\/2369"}],"wp:attachment":[{"href":"https:\/\/innovacore.group\/pt-pt\/wp-json\/wp\/v2\/media?parent=8631"}],"wp:term":[{"taxonomy":"pt","embeddable":true,"href":"https:\/\/innovacore.group\/pt-pt\/wp-json\/wp\/v2\/pt?post=8631"},{"taxonomy":"pipeline","embeddable":true,"href":"https:\/\/innovacore.group\/pt-pt\/wp-json\/wp\/v2\/pipeline?post=8631"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}